FIXTURE DESIGN
DIOR
BRAND STUDY
Christian Dior SE, commonly referred to as Dior is a French luxury goods company associated with retail and lifestyle sector. The company was founded in 1946 by designer Christian Dior. It currently designs and retails leather goods, fashion accessories, footwear, jewelry, timepieces, fragrance, makeup, and skin care products, while also maintaining its tradition as a creator of haute-couture under the Christian Dior Couture division. The Christian Dior label remains largely for women’s offerings, although the company also operates the Dior Homme division for men and the baby Dior label for children’s wear.
CONCEPT
Minimal and Modern Fixture Design for Merchandise Display for Dior- Women retail store
INSPIRATION BOARD
MATERIALS
• Acrylic Resin
• White Marble Stone
• Metal Strip
COLORS
• White Marble Effect
(dominant)
• Pink
• Metallic Gold
FORM
• Cylinder
• Floral
• Lines
BRAINSTORMING
CONCEPT SKETCHES & TECHNICAL DRAWINGS
3D MODEL
Wall Mirror
KEYWORDS
• Minimal
• Statement
• Luxury
• Feminine
• Modern
Side Table
Wall Mount Shelf
HYPOTHETICAL FIXTURE PLACEMENT
